How to Maximize your Web Conversions with Simple A/B Tests

How to Maximize your Web Conversions with Simple A/B Tests
Photo by John Schnobrich / Unsplash

Don't let your website visitors leave without taking action! I found out about A/B testing myself over 10 years ago. We had a lot off trafic on our product pages and we had the idea that we were missing conversions, but we didn’t know why.

So we started with testing different pages. We showed different layouts to our customers and we started tracking which version of our pages gives the best conversions (whether a user clicks through to our website, to other products, or even completes the checkout process). By running simple A/B tests, you can find out what works best to keep your visitors engaged and convert them into customers or leads. You’re learning more about what makes your audience tick. In this blog post, we'll show you how to set up and interpret A/B tests so that you can start boosting your web conversions today.

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