So you’ve got a great idea, you’ve started your e-commerce journey, and part of that journey is… a domain name. Domain names are one of the most important pieces of the digital marketing and e-commerce puzzle, and most e-commerce entrepreneurs collect them. For good reason! Not only do they give your business credibility and authority, but they also help with your SEO and traffic generation efforts.
The problem, however, is that the enthusiasm usually only gets you through the purchasing. 99% of domains go unused and not optimized to benefit you or help you reach your goals. Take me for example; I own about 200 domain names, but I’m only really active on two of them (Emercify.com and MessageBull). In this newsletter, we will discuss some tips on how to get the most out of your multiple domains. We'll also take a look at how Google views them and how you can use them to your advantage!